This step-by-step guide contains invaluable resources for the aspiring or established professional dog trainer. It’s like having an experienced professional who also happens to be a friend give you the real scoop on what it’s like to be a trainer, everything you should consider (and what to watch out for!), step-by-step instructions on setting up your business, and much more!


  • What it’s really like to train dogs and their owners
  • The financial potential of training dogs
  • How to get an education
  • How to set up your business
  • Advertising and marketing
  • Website and social media
  • Teaching group classes
  • Products and tools you should not be without
  • Phone tips
  • Safety tips
  • Trainer etiquette
  • Sample intake form, contract, press release
  • An extensive, completely updated Resources section
  • …and much more!

"Training dogs is really not that difficult. However, training their owners and running a successful business is an entirely different story. If you want to succeed in the dog